Arsenal F.C. partners NTT Data to promote fan digital engagement


London’s Arsenal F.C. says it is pursuing a bold vision for its digital transformation, and has “found excellent chemistry across both executive and operational levels” with Japan’s NTT Data. (Source photo by Getty Images) 

TOKYO — Arsenal, a top English Premier League football club, and NTT Data, a Japanese information technology company, have entered a multi-year partnership to enhance the club’s digital transformation in its worldwide fan engagement.

NTT Data is Arsenal’s first official digital transformation partner. A listed subsidiary of Nippon Telegraph and Telephone Corp., it will “provide data analytics tools, machine learning and real-time integrations” to Arsenal.





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